The NABJ Sports Task Force Scholarship Jam comes to the Coca-Cola Roxy in Atlanta on Friday, August 14, 2026. Hosted in the heart of Buckhead, this signature event from the National Association of Black Journalists' Sports Task Force brings together sports media professionals, community leaders, and supporters for an electrifying evening dedicated to funding the next generation of Black sports journalists. For anyone looking for NABJ Sports Task Force Scholarship Jam Atlanta tickets, this is the night to mark on your calendar.

  • Date: Friday, August 14, 2026
  • Venue: Coca-Cola Roxy
  • Location/Neighborhood: Buckhead, Atlanta, Georgia
  • Category: Special Event / Community & Professional Networking

Coca-Cola Roxy: Atlanta's Premier Venue for Landmark Events

When Atlanta needs a venue that matches the energy and ambition of a truly special event, the Coca-Cola Roxy consistently delivers. Nestled inside The Battery Atlanta — the vibrant mixed-use district adjacent to Truist Park in Buckhead — the Roxy is one of the city's most celebrated indoor entertainment spaces. With a capacity of approximately 4,000 guests and a flexible layout that accommodates everything from high-energy concerts to prestigious gala-style gatherings, the Coca-Cola Roxy is purpose-built for nights that matter.

The venue's state-of-the-art sound system, expansive main floor, and elevated VIP areas make it an ideal host for an event of the NABJ Sports Task Force Scholarship Jam's stature. The Roxy's design strikes a rare balance — it feels both intimate and grand, ensuring that every attendee is close to the action no matter where they stand. The full-service bars, premium lighting rigs, and professional production infrastructure mean this isn't just a venue rental; it's a statement.

Beyond the walls, The Battery Atlanta district amplifies the experience. World-class restaurants, lively bars, and easy parking make pre- and post-event plans simple. The venue is also accessible via I-285 and I-75, placing it within a short drive of virtually every Atlanta neighborhood. For those using public transit, MARTA connections through the Cumberland and Dunwoody corridors put the Roxy within reach without a car.

The NABJ Sports Task Force Scholarship Jam Takes the Stage

The National Association of Black Journalists (NABJ) is the nation's largest organization for Black journalists, and its Sports Task Force stands as one of the most influential bodies in sports media. The Sports Task Force Scholarship Jam is more than a party — it is a direct investment in the future of inclusive sports journalism. Every ticket purchased, every sponsor secured, and every dollar raised at this event goes toward scholarships for aspiring Black sports journalists who are working to break into one of the most competitive industries in American media.

Atlanta is a natural home for this event. The city is a nexus of sports culture, media power, and Black professional excellence. With the Atlanta Braves, Atlanta Falcons, Atlanta Hawks, Atlanta United, and Atlanta Dream all calling this city home, Atlanta's sports media landscape is among the most active in the country. Hosting the NABJ Sports Task Force Scholarship Jam at Coca-Cola Roxy places this important event squarely in the epicenter of that energy.

The Jam format itself is designed to celebrate and connect — expect an atmosphere filled with industry networking, live entertainment, and the kind of dynamic programming that the NABJ Sports Task Force is known for delivering at its marquee gatherings. This is a room where careers are launched, mentorships begin, and the sports media industry's future leaders make their first connections with the people who will shape their paths.

Don't Miss This Show

Events like the NABJ Sports Task Force Scholarship Jam sell out because they carry real meaning beyond the night itself. This isn't a generic networking happy hour — this is a cause-driven celebration with genuine stakes. Scholarships will be funded. Careers will be inspired. And the conversations that happen inside the Coca-Cola Roxy on August 14, 2026 will ripple through Atlanta's sports media community for years to come.

Whether you are a sports media professional, a journalist, a student with ambitions of covering Atlanta's teams, or simply a supporter of Black excellence in media, this event belongs on your radar. Space at the Roxy fills up fast for events with this level of community investment and organizational prestige behind them. Waiting means risking missing out entirely.

Secure your NABJ Sports Task Force Scholarship Jam Atlanta tickets now through atlticket.exchange, Atlanta's peer-to-peer ticket marketplace where local fans buy and sell tickets directly. ATLticket.exchange is the trusted local source for all Atlanta events — from Buckhead to Bankhead, from Truist Park to the Fox Theatre.

Frequently Asked Questions

Where can I buy NABJ Sports Task Force Scholarship Jam tickets in Atlanta?

Tickets for the NABJ Sports Task Force Scholarship Jam at Coca-Cola Roxy on August 14, 2026 are available on atlticket.exchange, Atlanta's local peer-to-peer ticket marketplace. ATLticket.exchange connects Atlanta buyers directly with local sellers, making it the most reliable and community-focused way to secure your spot at this event.

Is Coca-Cola Roxy accessible by MARTA?

Yes. The Coca-Cola Roxy at The Battery Atlanta is accessible via MARTA's Cumberland Transit Center, which is served by multiple bus routes connecting to the MARTA rail network. The venue is also easily reachable by rideshare from anywhere in Atlanta, and ample parking is available throughout The Battery Atlanta complex for those driving in from across the metro area.

What is the NABJ Sports Task Force Scholarship Jam and who should attend?

The NABJ Sports Task Force Scholarship Jam is a signature fundraising and networking event hosted by the National Association of Black Journalists' Sports Task Force. Proceeds support scholarships for aspiring Black sports journalists. The event is ideal for sports media professionals, journalists, broadcasting students, sports industry insiders, and anyone committed to advancing diversity and inclusion in sports media. Atlanta's deep sports culture and media industry make it a perfect host city for this landmark evening.